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26 Jun 2018

2018 Loyalty Conference – 90% of tickets SOLD

Melbourne – 19 July 2018
Secure your tickets today!

Register today for the Customer Engagement & Loyalty Conference!

Only 20 tickets left for this years conference, don’t miss out. Register today!

Thursday 19th July, 2018

Location:

Carousel
22 Aughtie Drive,
Albert Park Lake, VIC

2018 Loyalty Conference line-up!

Melbourne – 19 July 2018
Announcing the 2018 conference agenda

Register today for the Customer Engagement & Loyalty Conference!

Keynote speakers and conference agenda, now available

Thursday 19th July, 2018

Location:

Carousel
22 Aughtie Drive,
Albert Park Lake, VIC

With fabulous speakers from some of Australia’s leading companies such as [...]

11 Jun 2017

Willingness to share data a telling way to target consumers

data-share

CMO.com features David Buckingham on how to develop relationships with consumers by understanding how they like to share their personal data. Read More.

At Global Loyalty, our experienced team can help you to develop and implement an effective loyalty strategy. [...]

17 Mar 2017

Sydney Engagement & Loyalty Dinner

The recent SOLD-OUT Loyalty Dinner in Sydney at The Establishment was an outstanding success!

Sydney – Thursday 16th March 2017

Location:
The Establishment, Sydney

The Sydney dinner at The Establishment was an outstanding success with over 70 people attending. With the support of sponsors Bluestar, Lifestyle Loyalty, Taguchi and ACRS both client and [...]

  • Your online user experience impacts on customer engagement!
15 Dec 2016

Your online user experience impacts on customer engagement!

A bad user experience can undo a lot of hard work when it comes to customer loyalty, especially in competitive environments. Recently, I was bought a gift voucher for one of my favourite department stores. I would consider myself to be fairly engaged with this brand, I visit their [...]

  • Don’t let an inconsistent marketing message affect customer loyalty!
15 Nov 2016

Don’t let an inconsistent marketing message affect customer loyalty!

Every business wants to increase their reach and customer base, and multi-channel marketing can help to achieve this. The number of communication channels that organisations use to contact consumers is multiplying – websites, mail, email, phone, social media, advertising (TV, online, press), SMS, instant messaging, in-store brand representatives. The [...]

  • Infographic: How Social Media Marketing Boosts Customer Engagement
27 Feb 2014

Infographic: How Social Media Marketing Boosts Customer Engagement

Source: Mobile Marketing Watch

For those of you waiting for just one more sign that the time has come to use social media marketing to spread the world about your business and market yourself to the masses, the moment of truth has come.

And, in this moment, you’re really in luck. [...]

  • Social Media is playing havoc with Christmas
18 Oct 2013

Social Media is playing havoc with Christmas

In the run up to the retail ‘golden quarter’, research from Rakuten’s Play.com has again highlighted the growing role that social media and sharing sites are playing in the holiday shopping period, reinforcing the importance of a true multi-channel retail strategy.

Source: TheWiseMarketer.com

Shoppers in the UK will spend a [...]

  • Customer reviews: the latest loyalty tool
6 Oct 2013

Customer reviews: the latest loyalty tool

When consumers see a brand’s response to a negative online review, their overall opinion and intent to purchase more than double, compared to when they see a negative review without a response from the brand, according to the latest Conversation Index study from Bazaarvoice, which examined the role of [...]
  • Melbourne Loyalty Dinner
12 Sep 2013

Melbourne Loyalty Dinner

The recent Loyalty Dinner in Melbourne at Japanese restaurant Nobu was an another outstanding success.

Melbourne – Thursday 12th September 2013

Location:
Nobu Restaurant, Melbourne

The Melbourne dinner at Crown Casino’s beautiful Japanese restaurant Nobu was an another outstanding success with over 40 people attending. With the support of sponsors Ogilvy One and [...]